Skip to content
All playbooks
Research & Strategy

Catch the prompts that flatter you

Find the self-serving questions quietly inflating your score — and swap them for honest ones.

MentionOwlClaude

What this play does

It's tempting to track prompts you're built to win. They make the dashboard look great and tell you nothing. This audit finds the flattering ones and proposes neutral replacements.

The loop

  1. 1

    Your agent reads each prompt for wording that presupposes your brand.

  2. 2

    It scores how leading each one is and why.

  3. 3

    MentionOwl swaps the worst offenders for neutral phrasings.

What you get

  • A bias score for every tracked prompt
  • Honest replacements for the leading ones
  • A visibility number you can actually trust

The owl’s part

The MentionOwl data and MCP tools this play leans on.

Tracked promptsVisibility score

Example agent prompt

Paste this into any agent with the MentionOwl MCP connected. The owl answers for the MentionOwl parts; your agent handles the rest.

MentionOwl MCP connected

Audit my prompt set for bias. Flag any prompt whose wording presupposes or favours our brand, explain why, and suggest a neutral rewrite that a real buyer would use.

More plays